It’s all about Content – Don’t be afraid to use it. Nov 12, 2015 | 3 min read Content converts lookers to buyers. Here’s why you should stop being afraid of it and start using it now. It’s perhaps the most powerful tool in your sales quiver, yet is...
Five differences between sales and marketing that are reduced by sales acceleration tehchnologies Sep 30, 2015 | 4 min read I love doing lists. All kinds of lists: I write lists for grocery shopping and event invites. I list things I need to get done as well as...
The three keys to unlocking sales acceleration in the hospitality sector Sep 01, 2015 | 3 min read Sales acceleration technologies are all about increasing the velocity of sales. In the hospitality sector we want to move prospects from initial query to a...
Why smart hotels know that brand consistency sells Aug 27, 2015 | 3 min read Successful hotels and hotel chains are marked out but an ability to provide consistency in service to guests at all points where there is interaction. This is only achieved through strong...
How to make more sales by weaving the power of your hotel’s brand into every email Jul 14, 2015 | 3 min read The hospitality industry is one of the largest spenders on brand all the way through from advertising to the signage through to the design of the...
Alliance Pornic Increases Revenue 13% with UpMail [case study] Feb 12, 2018 | 3 min read Background The Alliance Pornic Hotel, part of Alliance Hospitality Group, is a luxury resort in Bretagne, France offering a range of spa treatments including Thalasso therapy....
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